Resume
NY Comptroller's Office
December 2019 - Present
Albany, NY
Digital Content Specialist
- Analyzes and creates metric reports for management and web team
- Executes digital strategies for the agency's website, social media platforms, video and other marketing initiatives
- Assists with implementing changes to content and website layout
- Writes and updates social media and website content
- Tracks feedback on agency content on the web and social media platforms
WTEN/WXXA
April 2016 - December 2019
Albany, NY
Digital Content Manager
- Assists news managers and news director in developing and implementing online news content strategies
- Manage and assist web team in posting content to the station’s website and social media sites
- Mentors and trains staff on the web
- Contributes to the station’s website and social media accounts
- Ensures content is accurate and up-to-date
- Builds special landing pages for news, sales, and promotions
WFFF/WVNY
February 2012 - April 2016
Burlington, VT
Digital Content Producer
- Produced and managed content for the website
- Promoted content and special events on social networking websites like Facebook, Twitter, and Google+
- Created and managed the station’s mobile app
- Created interactive content like maps, timelines, live-blogs for the web and mobile app
- Analyze website traffic data for news and sales department
- Coordinated digital content with reporters, producers, and meteorologists
- Created and implemented digital strategies for web, mobile, and social media
Education
SUNY Plattsburgh
August 2009 - December 2011
Plattsburgh, NY